YOUR JOURNEY STARTS HERE
With our end-to-end growth frameworks, from The First Pour to Cookie Cutter, we help café, dessert, and ice cream brand founders systemise their operations, reduce waste, and scale with confidence.
Everything we do is built to help founders grow without losing what makes them special.

OUR SERVICES
We offer support at every stage of your brand’s growth - from first launch to franchise.
Each programme is built on our proven frameworks and powered by DASH (Dooley Action System Hub), our proprietary system that turns strategy into execution. Whether you’re refining your brand, tightening operations, or preparing to replicate your model nationwide, you’ll get practical tools, clear processes, and a structured plan to grow with confidence.

At Justin Dooley Consulting, we take pride in our journey of founding, scaling, and preparing businesses for franchising. Below are some examples of the brands that we have helped to realise their goals through optimising their operations and implementing the systems necessary to transform them into growth and franchise-ready powerhouses.
At Justin Dooley Consulting, we take pride in our journey of founding, scaling, and preparing businesses for franchising.
Below are some examples of the brands that we have helped to realise their goals through optimising their operations and implementing the systems necessary to transform them into growth and franchise-ready powerhouses.
OUR PROJECTS






Justin's deep understanding of brand development and business model design helped us craft an identity that resonates with our target customers. The operational blueprints and launch preparation assistance offered was invaluable to paving the way for our success.
Charlotte O.








